TEREA Sticks for IQOS ILUMA: All Flavors Guide

What Are TEREA Sticks?

TEREA sticks are the official tobacco consumables developed by Philip Morris International exclusively for the IQOS ILUMA device series. Unlike previous HEETS or HeatSticks used in older IQOS devices, TEREA sticks use an innovative SmartCore Induction System — a technology that heats the tobacco from within using an internal susceptor blade embedded directly inside the stick. This eliminates the need for a heating blade inside the device itself, making ILUMA the first bladeless IQOS device ever made.

The bladeless design is a significant engineering breakthrough. It means no cleaning of heating elements, no risk of blade damage, and a consistently high-quality experience with every single stick. Each TEREA stick delivers up to 14 puffs per session, with a session lasting approximately 3.5 minutes or 14 puffs, whichever comes first.

If you are switching to IQOS ILUMA or upgrading from an older IQOS device, this guide covers everything you need to know about every TEREA variant available at Stickhaven TEREA collection.

TEREA Core Range: The Classics

The core TEREA lineup offers a balanced selection of tobacco intensities and flavor profiles. Each variant is designed to appeal to different tobacco preferences, from light and smooth to rich and full-bodied.

TEREA Silver

TEREA Silver is the lightest variant in the classic range. It features a clean, smooth tobacco taste with very low intensity. This is the go-to choice for smokers who prefer a delicate, non-overwhelming experience. The aroma is subtle and the draw is soft — making Silver ideal for those new to heated tobacco or those who prefer a gentler tobacco profile. Pack price starts at €6.80.

TEREA Blue

TEREA Blue is the most popular menthol variant in the TEREA lineup. It delivers a crisp, cool sensation combined with a smooth tobacco base. The menthol level is moderate — pronounced enough to feel refreshing without being overwhelming. If you are a fan of classic menthol cigarettes, TEREA Blue is the closest IQOS equivalent. It is consistently one of the top-selling TEREA variants across Europe.

TEREA Turquoise

For those who want a stronger menthol experience than Blue, TEREA Turquoise delivers exactly that. The cooling intensity is noticeably higher, with a sharp mint freshness that dominates the session. The tobacco base is light, serving primarily as a carrier for the intense cooling sensation. Turquoise is particularly popular in southern European markets including Italy, Spain, and Portugal.

TEREA Amber

TEREA Amber represents the classic tobacco experience in the ILUMA range. It features a warm, balanced tobacco blend with earthy undertones and a gentle woody finish. The intensity is medium — stronger than Silver but not as bold as the darker variants. Amber is often described as having a “traditional cigarette” feel without the harshness of combustion. It is one of the most universally appreciated TEREA variants.

TEREA Bronze

TEREA Bronze offers a rich, medium-to-full tobacco blend with nutty and slightly sweet undertones. The flavor profile is deeper and more complex than Amber, with a toasted quality that tobacco connoisseurs tend to appreciate. Bronze is positioned between the classic Amber and the full-bodied Sienna, making it an excellent choice for those who want more intensity without going to the darkest end of the spectrum.

TEREA Sienna

TEREA Sienna is the most intense standard variant in the TEREA range. It features a dark, robust tobacco blend with pronounced earthy and woody notes. The intensity is classified as strong by PMI standards. Sienna appeals to heavy smokers who previously favored full-flavor cigarettes and want to maintain that bold tobacco experience in their IQOS transition. It is not recommended for those new to tobacco products or those who prefer lighter tastes.

TEREA Specialty Variants

Beyond the classic range, Philip Morris has expanded the TEREA lineup with specialty and limited-edition variants that offer more complex flavor profiles and unique innovations.

TEREA Ruby Fuse

TEREA Ruby Fuse is one of the most popular specialty variants. It combines a smooth tobacco base with a fruity-sweet character — reminiscent of dried berries or hibiscus, with subtle undertones that make it notably different from the standard tobacco variants. Ruby Fuse is particularly popular in Germany and the Netherlands, where it has achieved exceptional click-through rates from search results. If you want to try something beyond classic tobacco, Ruby Fuse is an excellent starting point.

TEREA Summer Wave

TEREA Summer Wave is a dual-sensation variant that combines tobacco with a refreshing fruity-menthol character. The name captures the experience well — there is a wave of freshness that accompanies each puff, making it feel distinctly summery and light. Summer Wave is part of PMI seasonal offerings but has been maintained in the regular lineup due to high demand. It is a strong seller across southern European markets during warmer months.

TEREA Kelly

TEREA Kelly features a particularly delicate tobacco blend with soft, creamy notes that deliver a harmonious flavor experience. The intensity is low-to-medium, making it one of the smoothest options in the specialty range. Kelly is often chosen by those who have tried Silver and Amber and want something in between with a slightly more distinctive character. It is a consistently searched variant in Italy with significant search volume.

TEREA Pearl Series

The TEREA Pearl series introduces an innovative capsule mechanism inside the stick. Each Pearl variant contains a small flavor capsule that, when pressed, releases an additional burst of flavor — typically menthol or a complementary aromatic note. This allows users to customize their experience mid-session.

TEREA Amelia Pearl

TEREA Amelia Pearl combines a smooth tobacco base with an activatable menthol capsule. Before activation, it delivers a balanced tobacco taste. After pressing the capsule, a fresh menthol wave transforms the experience completely. Amelia Pearl is perfect for users who want versatility — tobacco first, menthol when desired. It is one of the standout sellers in the German market on Stickhaven, consistently achieving strong click-through rates.

TEREA Briza Pearl

TEREA Briza Pearl offers a lighter tobacco profile with a cooler, more pronounced menthol capsule. The base tobacco is subtle and the post-capsule experience is intensely refreshing. Briza Pearl is well-suited for those who primarily want menthol but appreciate having the option to experience the tobacco baseline first.

TEREA Teak and Bronze Variants

The Teak variant in the TEREA lineup delivers a woody, earthy tobacco experience with prominent notes of natural wood and subtle spice. It is positioned for users who appreciate the complexity of premium pipe tobacco flavors. Teak is less mainstream than Amber or Bronze but attracts a dedicated audience of tobacco enthusiasts.

How to Store TEREA Sticks Properly

To maintain optimal flavor and freshness, TEREA sticks should be stored at room temperature away from direct sunlight and humidity. Do not store them in the refrigerator — cold environments can cause condensation inside the pack, affecting the tobacco quality. Keep packs sealed until ready to use. A sealed, unopened pack of TEREA sticks has a shelf life of approximately 12 months.

TEREA Sticks vs HEETS: Key Differences

If you are upgrading from an older IQOS device, you may be wondering how TEREA compares to HEETS. The key differences are:

Device compatibility: TEREA works exclusively with IQOS ILUMA series. HEETS work with IQOS 3 and earlier models.
Heating technology: TEREA uses internal SmartCore induction. HEETS rely on an external blade inserted into the device.
Cleanliness: TEREA produces no blade residue. HEETS require regular device cleaning.
Flavor consistency: TEREA delivers more consistent results per session due to uniform internal heating.
Aroma: TEREA generates less residual odor compared to HEETS in most environments.

Buying TEREA Sticks Online in Europe

Stickhaven.com offers the full range of TEREA sticks with fast delivery across Europe, including Italy, Spain, Portugal, France, Germany, the Netherlands, and Belgium. All products are authentic PMI goods. Packs are priced from €6.80 each, with cartons of 10 packs available from €68. Orders over €100 qualify for reduced shipping rates.

Browse the complete TEREA sticks collection or explore related guides below:

Frequently Asked Questions

Related Guides

Can I use TEREA sticks with IQOS 3 or older models?

No. TEREA sticks are exclusively designed for IQOS ILUMA, ILUMA One, ILUMA Prime, and ILUMA i. They are not compatible with IQOS 3, IQOS Duo, or any older IQOS device.

How many puffs does one TEREA stick deliver?

Each TEREA stick delivers up to 14 puffs or approximately 3.5 minutes of use, whichever comes first.

Which TEREA flavor is best for menthol lovers?

TEREA Blue is the most popular menthol variant. For stronger menthol, choose Turquoise. For a customizable experience, try Amelia Pearl or Briza Pearl with their clickable menthol capsules.

How much do TEREA sticks cost?

At Stickhaven.com, TEREA sticks start from €6.80 per pack of 20 sticks. Cartons of 200 sticks (10 packs) are available from €68, offering better value per stick.